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Newbies and Veterans, give us your best Substack advice. It might be on how to get your first post out or how to celebrate when you get your first paid subscriber. Or it’s wisdom gleaned from two years of writing headlines. Or insights into word count, creating community, or writing sentences that sing. Anything!

Here’s how this works:

-In all caps, give us the one-word topic of your advice, e.g., POSTING or NOTES, anything

-Then share what you’ve learned/discovered

-Include the URL of your Substack

-Find at least 2 other pieces of advice in this thread that resonate with you, comment, thank them, and share their wisdom on Notes! (Click the little wheel or click share.)

-BONUS: Check out their Substack and maybe even subscribe.

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ENGAGING CONTENT

Don't try to be cute. Be yourself. You are on a journey to find the people who resonate with your message. Some will, some won't, so what. People are resonating with your content even if they don't comment.

Also, I prefer to keep mine short so they can read it and get an actionable takeaway.

Don't fall into the trap of thinking what you have to share has already been done. No one has heard it in YOUR voice yet. You are unique and the world is best served when you are uniquely you, not someone else.

www.tareks.blog

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Just gave similar advice! Totally agree

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Great minds Lauren! ;-)

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Awesome point, Tarek. There was a time when I was very concerned I was getting few comments and now I recognize I am similar to my readers. I can really appreciate something I read and also not comment on it (plus, most of my readers are only on email and not Substack).

I invited them to hit reply and while I'd be happy to hear from them in that way, my CTA is more about them hitting a "Share" button.

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Love it Tarek. Sharing of yourself makes it more fun and less of a chore.

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Isn’t it much easier just to be you? Amen to that Vince.

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You are so right!

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The world needs the real Melissa!

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I could definitely do a better job of focusing my content on value....

Sometimes I get carried away with trying to make it perfect!

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My struggle as well! Perfection is dead. Let’s have the real Boysie!!!

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Thank you for this, incredibly helpful.

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Thanks Niki! I’ve only been doing this a few months so I’m in learning mode as well!

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Ditto to all of this!

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Thanks Jo! It’s a process isn’t it? I’m still trying to give up perfection.

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Yes to this! People often say Be Yourself, but you've given good reasons to do so. People have not yet heard a point of view in YOUR voice. So even if you are writing about a familiar topic, there can definitely be a new take on it.

I often start writing something, then before it's done, the same topic is in the news! Then I consider what makes my POV unique, and reshape the post.

https://theindiaink.substack.com/

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Well said Yamuna! Have an excellent day.

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APOLOGIZING

You don't need to apologize if you send your newsletter out a day or a week late or even if you skip a week. Most of your subscribers don't notice and the apology draws attention to it. New writers often get the advice to "stick to a schedule" and "pick a cadence" but this doesn't work for everyone.

Your readers would rather hear from you when you've got something interesting to say, not because it's a Wednesday.

https://demarcation.substack.com/

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Thank you for taking me "off the hook" for skipping a week. I was just about to apologize for skipping a post in a series I've developed, but I'd really be apologizing to myself for letting myself down. And that's just unnecessary.

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Totally! Give yourself a break, I’m sure your audience would prefer you turn up refreshed and not frazzled. 👏👏

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took me a while to stop thinking like this. i am more consistent now, but i'd always be like "sorry for being gone!" if I took a break.

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I needed this reminder. Thank you for the permission slip.

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This is a relief to hear. I agonised over getting posts out every Wednesday and Saturday no matter what, then the strain turned out to be too much and I'd give up entirely for weeks (ok, sometimes months) at a time and feel like a failure... bit of a cycle. or I'd put stuff out that wasn't as good just to have something out on the promised day.

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Love this advice -- and need to follow it myself more often. Every newsletter seems to start out with, "I had every intention of getting this out on time, but then [INSERT SHIT NO ONE CARES ABOUT] ..." Thanks!

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@dizzyzaba nice advice here. I’m not perfectly publishing on the date I plan to publish. I don’t really pay too much attention to the day the people I subscribe to publish. I think you’re right on this!

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SO TRUE - no-one notices!

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This is the advise I started giving myself only recently after years of agonizing over being a day or few days late. Now ‘the sky is not going to fall if I miss a day’ and ‘I don't need to apologize’ have become my new mantras.

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This is so good! I realized that this year. I missed a post and wanted to hop back in the next week with a "sorry" but then I realized, no one cares! That was so freeing. On the flip side, when I just started with Substack I accidentally published a post TWICE within minutes of each other. I thought it hadn't posted because I didn't receive and email with my post. I was mortified and thought about sending another post to apologize but luckily I phoned a friend first. She was like, "who hasn't done this? Say nothing. I repeat, say nothing!" And when I thought about it I flashed to all the apology emails I'd received over the years for such things and was like, yeah, who needs yet another email for me?

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I could not agree more!

Why bother to write a ‘sorry I’m exhausted’ post, no one wants to read that. 👏👏

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I agree 100%

I wrote a spontaneous post. in real-time, about accepting a last-minute invitation. I was short on time and extremely nervous. My fingers didn't cooperate with me, and there were many typos. The closest I came to editing it was to add "I'm not editing this" to the beginning. At the end, I said I'd follow-up.

I haven't written the follow-up, and it's been weeks. After a day or two of not having the chance to write it, the momentum is gone, and it wouldn't have the same energy... I'm not even going to mention it.

Also, you are all now sworn to secrecy. lol.

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Sometimes, when the idea sparks, you have to follow it, stoke it. I love your advice because it not only speaks to our hectic lives, but the “in the moment” way writing inspiration can manifest, that “when you have something to say,” is most important.

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COMMENTS

Read a post you like? Share on notes and comment. It’s a great way to connect.

https://substack.com/@blingnotbling?utm_source=user-menu

Thank you for the office party!

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Definitely! There's nothing like a recommendation and I love the way that Notes can take you sideways to new inspiration.

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Commenting is my fav part of Substack. I love dropping and receiving comments!

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This is SUCH a great thread! You're amazing, Sarah!

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CONSISTENCY IN POSTING

Think of showing up for your Substack as showing up for yourself. Because you deserve it. Give your Substack love and others will feel it pouring through.

https://tanmeetsethimd.substack.com

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Excellent advice, thank you!

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This is such a good point! Consistency is defintely one of the best ways to keep your readers and get discovered more.

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excellent point indeed.

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Done!! Thank you again for these wonderful Friday prompts. I am feeling more comfortable each week to party along with you all! Have a wonderful, magical weekend :)

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EMAIL OVERWHELM

This isn’t as sexy as the kind of advice I usually love to give like, be generous in Notes, Restacks and Comments. Or once you press 'publish', let go of what comes next. Like releasing a message in a bottle, surrender control and be happy that you were brave enough to let your words set sail into the unknown. ✨

But it’s one the things I am so glad I did last month.

I shared this on my latest Substack diaries, but it’s worth repeating here because I wish I did it sooner!

I changed over my personal address in Substack to an email address I created SOLELY for Substack. Now I open up my “substack” email, like I open up a magazine, with all my fav newsletters ready to be read and comments etc to reply to! Game changer!!

https://musingsbymika.substack.com/p/substack-diaries-27-to-180-in-a-month

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What a great idea! Was it as simple as it sounds? It didn't mess anything up as far as your subscriptions or payments or anything?

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I don’t do paid subscription so not sure about that. It was super simple, settings and then edit email 😊

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Great! Oh, yeah, I don't do paid for my own stack, but I pay for a couple subscriptions and just wondered if my payment card would still be matched to my new email. Thanks for your help!

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Oo good question. It seemed ok.

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Mika this is such a cool idea — I love the app for this reason. It's been fun noticing how I now reach to read longer pieces instead of SCROLL SCROLL SCROLL everywhere else.

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Exactly!!

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I love this suggestion! I turned email notifications off but I feel like I miss some things. This is a great way to approach it!

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That is a great idea! I'm already terrible at keeping up with my email - so this would help!

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GROWING

Hi this one's for the Newbies - I'm a year in here so I'm no expert, but I've gone from 0 to 300+ and earned almost $6K in the first year - so I think some of my observations from the field with an inde/outsider flare might be helpful to some! https://sleepyhollowink.substack.com/p/hack-your-substack-10-tips. Enjoy!

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Good advice. It can be hard for me to practice by posting, but I know that this is the only way to do it.

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Yes it i! Thank you @sarahfay.

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NOTES - as a newish Substacker Notes have been invaluable to me. I pop onto Notes most days to chat, explore and network. It's a great way to make new connections with zero pressure and no expectations.

Just show up and be yourself, and you'll find people just like you

https://everydayknitter.substack.com/

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Ahhhh, this is great! I feel very intimidated by notes and don't fully understand how to use them– so this is really encouraging to just try it out and like you said– do it in a low-pressure way! thanks so much @everydayknitter

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You're welcome. If you are hesitant post a note and tag me and I'll be sure to come and say hi

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Yes! The piece about just being yourself is so true! The practice of writing can be solitary. Community is key. And, like you say, Louise, Notes is a fabulous place to find yours. Great advice.

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With any platform I think finding your people is half the battle. I feel like Notes makes it that much easier to connect with them.

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Good reminder. I'm hesitant because I don't want to do something wrong. Still figuring everything out. Thanks!

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Would it help to think of it as going to a large gathering. Listen for a bit, mingle a bit, join in for a deeper conversation when it feels right? :)

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I agree! Notes have been so important to my growth and building community :)

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I co-sign this. Notes is fun, a great way to discover writers I haven’t subscribed to yet. I’m also quick to restock a piece I love w/ a personal note as to why. Part of the Substack tradition of generosity and support.

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Very much the same for me--!

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I love Notes too. It’s full of fun content and cool people to meet.

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As a non-user of social media, I find Notes hard-going (I realised years ago that SM is not for me). But I agree it's a useful place. I try to share what I like on there, but I can't stay scrolling on it for very long before I get brain melt.

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I think it's best to think about Notes as a way to find great content and new writers, rather than as a way of promoting your own stuff.

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Exactly. Just relaxing and connecting with people without having any goal or expectations

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Hello, fellow writers! Over the last year, I’ve learned that it’s great if you can define what success on Substack means for you: is it the number of subscribers, the amount of writing you do, the consistency of your writing etc. It’s different for each of us.

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I agree! This is one of the most important things you can do for yourself!

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it's also so hard not to compare yourself to others! the struggle!

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So true. Thx for the reminder. 🙏

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POSTING.

I'm still a newbie here, having been on Substack for less than 6 months, but what I've learned is to write about what's interesting to me. For a variety of reasons, this works - if you're lit up about something, chances are your readers will connect to that excitement and authenticity, too. It also helps to give you space as a writer, and to not box yourself in to one particular topic. Even if you don't think what you have to share is particularly interesting, I guarantee someone wants to read what you're writing. Your perspective has value! (Something I have to remind myself of at least once a week.)

https://marissagallerani.substack.com/

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I agree 100%! Also why I love substack because there’s less pressure to create a brand and you can just write as you! People will connect!

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Yes! Absolutely. The branding thing is what I struggled with for a long time before starting my Substack. I then realized I could throw that out the window and make my brand 'there is no brand' and go from there and that folks would probably read along, anyways.

(Also hello to another Marissa G!)

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Oh yess- I can’t tell you how many hours days and weeks and months I’ve spent on “personal branding”. Yikes 😱 I still believe in creating a sense of a welcoming space, with consistent tone and imagery, but it can be so much less work!

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I can really relate to this. I'm a very newbie here. My first post was yesterday. One thing that caused me to hesitate in posting was thinking that maybe nobody is interested in what I have to say. There are so many great writers on this platform. I've got a long way to go, but putting it out there is the only way to move forward and improve. Thanks for the reminder that my readers may be out there somewhere!

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Thank you so much for this comment Daria! I literally just had a chat with my college freshmen this morning about how their stories are worth telling (we read a memoir about book banning). It never hurts to have that reminder!

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Keep at it and don’t compare your work to other authors. You do you. Congrats!

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"your perspective has value". I love that and you are so right. It's so easy to dismiss what you have to say or to think that others have already said it. But no one has your unique perspective and no one can articulate it quite like you can.

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Great lesson. 🙏

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This is such a wise reminder. Reminding myself that I am not the singular authority on how (un)interesting my writing is... is a trip. 😂 But a valuable one!

"Even if you don't think what you have to share is particularly interesting, I guarantee someone wants to read what you're writing. Your perspective has value!" Yes yes yes.

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Hi Marissa! That is a good thing to remind ourselves of—that our perspectives have value–especially as writers/artists. Thank you for reminding us 🩷

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You are so very welcome! I don't think we can be reminded of it too often.

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I completely agree with this! When I write something I am passionate about, this passion clearly comes through the writing and the reader can see that. It's such an important reminder

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Yes! It's that authenticity that is contagious and magnetic.

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Yes! It all begins with the writer’s emotional investment in the writing.

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Exactly. We are all experiencing our own version of life, and your take on something that seems ordinary to you might open up a whole new world to me! It's a great way to connect, to share the things that interest us. I might not share your interest, but I understand the feeling of finding something so fascinating that you have to share it!

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Yes! Absolutely. And who knows? I may end up being really interested in your thing! I have no desire to re-create historical costumes, but boy do I love watching people do it!

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I agree. Thank you for that reminder of the need to write about what we find interesting.

I like the name of your Substack, by the way!

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POSTING My best piece of advice is to craft every post as if 10,000 people are going to read it. It keeps me focused on quality and helpfulness, and reminds me that my work matters (even if my audience is *a lot* smaller than that).

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Love this Clare, thanks! I’m still early on but I’ve noticed when I try this it feels like a totally different mindset 😁

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So much of writing, I find, is mindset. Thanks for your comment Jess!

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Then you have the benefit of a high-quality archive for the day when you do have 10,000 readers. Great advice!

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That's the hope, Sheila, thank you!

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WRITING

What I've learned: Consistency is key, and write stuff YOU want to read. If you aren't interested or it doesn't feel like you, it's not going to ring true to your audience or yourself. For me, I love reading and talking about books, and the feelings I have about reading different authors, how a book changed me, etc– but I have to inject that with my personality, which is sarcastic and humorous.

Would love if you'd check it out and let me know what you think! Eager for feedback and to collaborate with fellow writers/readers!

https://pointofdeparture.substack.com/

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Hi EJ!

I love your sentiment about writing something you would want to read. I hold the same philosophy!

Checking out your stack right now 🏃🏻‍♀️

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Thank you!! will do the same <3

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NOTES : I look for opportunities to add value to a topic or provide my answer to an intriguing or funny question. It's a win-win-win. You're practicing your own writing skills, albeit in very short form, the writer of the Note will appreciate your attention and thought, and you're getting your name out there.

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NOTES/DEDICATED COMMUNITY ENGAGEMENT TIME. I didn't really understand notes or engage with them for a long time, but it's been an interesting place to find inspiration, things to read, and people to talk with. I can't say I've gotten a ton of subscribers or followers, but people do trickle in here and there, so it seems like a good community engagement strategy.

Related: I set time on my calendar each week for community engagement on notes or otherwise. it helps me focus and not get lost in the scroll!

https://www.readonhand.com/

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Not getting lost in the scroll is my issue. 😅 Setting a timer is a good idea.

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I use Opal on my browser and Instagram is fully blocked so I have to go unblock it and set a timer. it really helps A LOT . I also have it on my phone and it works slightly different, but I also find it very useful in making me not get lost in the scroll

https://www.opal.so/

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Thanks! I’ll check it out.

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Thanks 🙏🏽 for this tip! I’ve never been addicted much to other social media, but Substack has grabbed my heart and I’m spending too much screen time. “connecting” here 😳

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I felt the same way about Notes. The scrolling can be a time sucker. I have to reel it in. Love the idea of setting a time calendar.

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ENGAGEMENT

I’ve seen an increase in my views/subscribers when I read other Substacks and take the time to either mindfully comment on them or restack a quote from their work that I love. I think generating views from other writers is good for sustainable growth and for cultivating a loyal reader community!

https://astonished.substack.com

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same! I set aside time on my calendar to engage with other substacks.

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I’ve been curbing my Instagram addiction by coming on here instead! 😂 so far it’s working!!

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swapping one addiction for another - the perfect plan lololll

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Love this. Same and same for me! I find that reading, engaging, sharing the work of others helps to build my audience and have been slowly replacing other social media time with substack. I love the community here. So beautiful!

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Me too. I get way more engagement here and have a lot more fun

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This place is for sure better for me than IG. Marissa G, just tagged your abortion piece for my reading hour and looking forward to checking out your work.

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Awesome, thanks Holly!

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Same! Also, totally agree w/ humor as a great coping skill. So I followed you.

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Love this advice! I've definitely noticed this too when I take the time to engage with other Substackers. I try to bake time into my schedule each week to comment and share other posts.

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That's a great reminder, thank you

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100 cosign this. Community is a huge vibe here and engagement goes such a long way!

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Yes, this is so important! The community aspect has really allowed me to grow but also means I support others to grow as well when I share their work.

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Yes, this seems to be a vital part of it. As a new substacker, I've noticed that, unlike Facebook etc, where you can mindlessly scroll without needing to engage your brain too much, it seems completely pointless to do that here. The focus is so firmly on writing that if you aren't here to enjoy the writing, and engage with the writers, then why are you here? At times when I don't feel up to engaging, I don't open the app. Unlike FB, which was my hideaway precisely when I didn't want to engage with the world!

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Love this- developing community is so important and opens up opportunities.

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Same!! Has made all the difference!

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100 Percent.

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CONTENT: While I’ve only been on Substack for six months, I’ve been writing a newsletter for 15 years.

Advice? Break your own rules.

It’s so easy to get caught up in arbitrary and imaginary rules that we set for ourselves about what, when and how to show up here.

We think we can’t post two days in a row, or we can’t talk about X or we shouldn’t write a short piece when we normally write long form.

But who says so?

I’ve learned that while yes, there are best practices for every platform worth looking at, often we constrain ourselves (and our creative ideas) by rules of our OWN making.

So my guide for 2024 is to follow my enthusiasm and to be prepared to break my own rules. 😊

You can find me at Worth in Progress: a values driven newsletter exploring our complicated relationship w ambition, burnout, work, balance and self-worth.

https://worthinprogress.substack.com

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Oh I love this advice. Applicable to life as well as writing I think. I definitely need to do this more, some of the rules I set myself really are unhelpful.

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Definitely true for life. I make a lot of (unhelpful) rules for myself. 😂

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That’s good advice. When I started I wanted to schedule ahead but quickly realised I like being more ‘in the moment’ with my posts and it feels good!

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Perfect example. I’ve done that before too - put a rule that I’d have it all scheduled out for like 90 days and then within a week it felt hard and I felt disconnected to what I was ‘supposed’ to write about.

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Love this!

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THIS sticks with me: “So my guide for 2024 is to follow my enthusiasm and to be prepared to break my own rules.” I fear I’ve boxed myself in.

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Oh I can so relate to the feeling of boxing myself in. Been there, done that, bought all the t-shirts. 😆 Enthusiasm is usually my way out of it.

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As someone who has changed my "About" and Bio in my newsletter so many times, this is a reassuring reminder! My newsletter is still evolving and I hope my readers are willing to follow me on the journey!

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My experience is that most readers are more than willing to come along for the ride, and are ok with experimentation. I’ve been guilty though of just arbitrarily stopping at times while I tried to “figure it all out” - and I didn’t need to. Readers aren’t reading for perfection.

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Thanks for the reminder. I keep thinking that folks always have agency to unsubscribe and hopefully those losses will be made up with new folks who resonate with where I'm going as the journey evolves!

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100% true! And those unsubscribes aren't a reflection on your work or the value you provide, but rather where they're at in their life and its connection to your content. :)

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Lovely reframe! Subscribing to your newsletter now just for the pep talks! I can tell you're a soulful coach and appreciate your gentle and kind words of affirmation. 🙌

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Ah thanks Mariah! I so appreciate that and I’m looking forward to getting to know you. ☺️

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Yesss 🙌🏽 Embracing both/and - create an intentional, devotional, consistency, with lots of room for fun, says my inner rebel!

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Yes! Love that. The both/and is the most important part - we usually don’t have to choose between two extremes (even though we often *think* we do). lol.

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I love this. I've always found comfort in structure—but I think that can lead to OVER-optimizing for structure in a way that actually boxes me in, if I'm not careful. Leaving the door open for changing/breaking our own rules is so wise!

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I love structure too…until it gets so rigid that I lose the plot and the joy. Lol. I try to remember to hold it all loosely. It’s just a Substack and it’ll all be ok. 😅

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Love this. It can get really boring if we stick to our rules all the time.

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💯 Boring, and unsustainable.

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I love this Stephanie. I’ve been thinking about doing a series of 5 posts (as love letters to each Human Design energy type) and I’m tempted to share them 5 days in a row, but then my head gets in the way and says, can I do that? Is that too much? What if I have nothing to say the following week?

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Thanks Kelsey! I love the idea of a 5 post series. And I think you could totally do it 5 days in a row (or 5 weeks for that matter). Whatever you decide, I think the most important part is just managing expectations. If you decide to do it for 5 days in a row - awesome! And let your readers know that’s what’s happening so they know what to expect and stay engaged. You could even give yourself (and them) a week off the following week to integrate (just let them know). Or you could do a summary post with action steps (I’m making this up) the next week as a way to catch those who maybe didn’t keep up with all 5 posts. As long as you let them know your (rough) plan, you’re good to go. Trust yourself to do it the way YOU want to. Good luck! 😊

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Thank you so much for voicing this. It's made me realise, I do that!! Permission now granted to break my rules! 😅

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WRITING + POSTING

In a nutshell: be consistent, and embrace experimentation.

I've been on the platform for about 6 months now, and I've noticed a real difference in traction when I stick with a weekly cadence. And in order to do that, I've found it really helpful to embrace a "f*ck, it, let's try it!" mindset. It helps take the pressure off trying to make every single piece of writing a literary masterpiece, helps me stay creative, and gives me more data points to see what works (both in terms of what I enjoy writing about *and* what resonates with folks.)

https://michellelacroix.substack.com/

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I think you're right that having a regular schedule lowers the overall pressure!

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I love this advice Michelle. I'm just a few months in as well and just changed to weekly posts in the new year. Always interested in ways to make consistency sustainable in the short and long term!

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I love this advice. I agree that consistency is definitely key. I like the idea of embracing experimentation. You never know what might interest a reader until you try it!

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I began with the intention of posting regularly and, thankfully have been able to stick with it.

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This is what I’ve loved about my few months on Substack. It’s building my writing practice and honing my craft, regardless of the number of subscribers.

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I love the f**k it, let's try it method 😁 You definitely get to see the hits and misses and if you pay attention it really helps you choose a direction.

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Would you talk more about the difference? I’m just switching to weekly and it would be a good motivator to keep me going!

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To me, it really just means that the weekly cadence is the thing that stays rigid and (generally) non/negotiable—but then within that, I give myself a ton of permission to play and write about whatever feel interesting and fun to me at the time.

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love that! have you noticed that the regular posting is driving more engagement with your readers?

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Honestly engagement is sort of staying quietly study for me so far (I still feel like I'm getting a feel for that piece)—but my hope is that a few months from now that answer will sound different, assuming I keep up my end of the deal and stay devoted to a regular posting cadence 🤞🏼

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HEADERS and FOOTERS , I joined @sparkleonsubstack yesterday and did a Claire Venus workshop this morning on this subject. My advice is choose wisely where to invest and keep learning about the wonders of Substack. This was a complete eye opener , although not the sexiest subject I think it’s a fundamental game changer.

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I’m new in this community too 👋 I need to check out that one, sounds good!

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So far I have been impressed and thinks it’s worth my investment of time and £.

Having decided to be on Substack I want to get the most from it, as a writer and reader . Most importantly currently, is finding/creating community to share what matters in a world saturated in stuff . 🤩

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Joining here snd sparkle we’re my best decisions and really helped me get started. I gained 125 subscribers last month which I prob wouldn’t have without their advice! Good luck with it 💛

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That’s good to hear , well done 👏 for implementing your learnings and getting great results .

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Yes, Susan. I love all the ways there are to learn more about the nuances of Substack.

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founding

Headers and footers can be very sexy!! 🤣

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Then, thats another challenge for me to meet 😂

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NOTES + INSTAGRAM: I haven't been here that long, but I have noticed some successful Substack writers say Notes is a waste of time for gaining subscribers and I have not found that to be true. For my viral post on leaving the U.S which reached 50,000 views even though I only sent it to around 3k subscribers, 22% of people came through the app which to me means Notes. Correct me if this is wrong.

I've also seen people say you can't convert from IG but for that viral post 18% came through Instagram. This only happened b/c I included n the post "DM me too have post sent to you" and I sent it to hundreds of people (yes, this is time consuming). I got this tip from someone on Substack, but I can't remember who.

My IG following is not huge compared to the really successful writers here (it's around 37K) and I almost never go on there so the algorithim doesn't like me, so the conversion would be higher for people who stay active there.

Here is the URL of my substack: https://kirstenpowers.substack.com/

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I read your post Kirsten! @sarahfay used it in a workshop! This is such useful info re Instagram. I have gained subscribers since starting here last month, all from here. 🤷‍♀️Though I am not sure if they will convert to paid or just browsing! Interesting that Insta folk may also not convert but like the idea of the DM thing

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yeah i don't think i can see how the subscribers came right? this is how many new subs i got from that post, but idk where they came from: 1.28K

46 paid subscriptions, 1238 free subscriptions

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That’s fantastic wherever they came from! Ciao!✨

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WHOA this numbers!! I don’t think you can see exactly where they came from either. The dashboard only provides an aggregate view of who views your posts.

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founding

Kirsten, this IG advice--to DM for the post--is freaking brilliant. I am 100 percent going to follow it. My following on IG is minuscule but still. Thank you!!!

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right?! i wish i could remember who gave me that tip so i could credit them for it

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founding

I just boosted your tip on notes and tagged a few people who I've engaged with recently on the topic of converting from IG. So, maybe the original tipper will see it and say hi. ;)

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Ok wow, this is so interesting to hear about IG actually converting. I suspect that for most of us it doesn’t convert because we throw the post or story out there but don’t take the extra step of reaching out in DM like you did. That’s amazing and wonderful that you took the time to do that. I think people appreciate that personal touch! Thank you for sharing this experience with us.

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I actually enjoyed it which i didn't think i would. i ended up having exchanges with people who follow me and hearing more of what they are dealing with in terms of life in the US

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This is really interesting, I’ve had good success converting from instagram too, though I did/do have a very loyal following over there. Notes I haven’t managed to get my head around yet, but I’m following some of @sarahfay ‘s advice and making strides. Funnily enough i packed up my family in 2017 and left life in England for France, and I write about our life here in our slightly crumbly château. So wishing you all the luck in moving to Europe.

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i just subscribed to your Substack--can't wait to read out your experience! I heard from a lot of UK people in response to my essay saying that they are experiencing a lot of what I described.

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Thank you! Subscribing back. There is definitely a lot of disillusionment in the U.K. with where the country is headed. It breaks my heart a little, I will always be an English girl in France, torn between the two, one foot in each. It changes you forever leaving one country for another. But in a good way I think.

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founding

Intriguing, Rebecca. Just subscribed and looking forward to hearing more about the crumbly château and all!

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Thank you 🙏

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This is the advice I needed!! I’ve had terrible conversion from Instagram and assumed any post that mentioned Substack was getting buried by the algorithm. Looking forward to trying this strategy!

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So I've been seeing that DM strategy a lot lately on Instagram and it was giving me MLM vibes. Can I ask what the purpose of it is? Some people I see post this already have the product in the link in their bio so I'm curious what the difference is in this strategy.

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you are removing friction--most ppl won't go to the link in bio. it doesn't make sense bc it takes the same amount of time but ppl are more likely to DM you. Also i think some ppl don't know what link in bio actually means, esp if they are older.

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